introducing

the perfect concept

self-guided course

Are you ready to transform your unique skills and experiences into a compelling concept that attracts and converts? This course is designed to guide you through the process of creating a position that resonates with the right people and turns your ideas into a profitable venture.

For over 33 years, Coach Micheal Burt has been guiding individuals to realize their potential in speaking, coaching, training, leading, and writing.

Now, with his newest book, "The Perfect Concept," Coach Burt dives deep into crafting the ideal concept that resonates and converts. The Perfect Concept tackles a life-changing theme: How to create a position that attracts the right people to you.

In this insightful course, Coach Burt outlines the process of leveraging your unique experiences and skills, identifying and addressing specific pain points, and aligning your abilities with market needs.

The course focuses on targeting those who can benefit the most from your solutions and are willing to pay for them. It provides strategies for packaging and marketing your concept compellingly, building offers around the concept to generate revenue, and turning interest into action to scale your impact.

What You'll Learn

Positioning by Concept: Learn how to effectively position your concept before gaining fame, establishing a strong foundation for future success. Explore the potential of a well-crafted idea and how it can resonate with your target audience.


Aligning with Demonstrated Capacity: Discover how to align your concept with your proven abilities to create a compelling idea that addresses specific challenges and provides valuable solutions. Leverage your proven abilities to create a concept that meets the needs of your audience.

Taking Action: Gain actionable steps to bring your concept to life, attract an audience, and build a following. Understand the attraction of a concept and how to take steps that will bring your idea to life effortlessly.

Monetizing Your Concept: Convert your concept into millions by monetizing your idea for maximum impact through strategic planning and execution. Learn how to turn your concept into a profitable venture, ensuring that your efforts yield significant returns.

Coach Micheal Burt is a top business and performance coach and #1 leading authority in the world on activating the "prey drive" in people. He helps tens of thousands of people a year through speaking engagements, one-on-ones, and his work with Fortune 500 companies and their employees.

He's spoken at 10X, Create Your Future, Door to Door Con, Century 21 Global Conference, and Coldwell Banker Gen Blue, and helps 400+ people daily through his online training programs on LightSpeed VT. Before becoming a business coach, Burt build a national powerhouse at Riverdale High School in Murfreesboro, Tennessee, where he was the youngest head coach in the state and took the girls' team to four conference titles and a state championship.

"Micheal Burt is the real deal when it comes to coaches. He will teach you how to build, grow, scale, and get major spikes in your business like no other."

GRANT CARDONE

Creator of the 10X Rule

“Nobody in the world packages and delivers coaching content better than Coach Burt. He’s spent his lifetime studying and breaking down concepts.”

BRAD LEA

Founder of Light Speed VT

“Coach Burt is the BEST when it comes to activating the PREY DRIVE” in people."

Tim Grover

NYT Best selling author of Relentless and Winning

"Coach Burt is the coach of all coaches. There is no better words to describe you than PREY DRIVE."

Sharon Lechter

co-author of Rich Dad, Poor Dad and multiple NYT best selling author on finance

“Very few in the world are as qualified as Coach Micheal Burt to activate the PREY DRIVE in people to pursue their potential. Coach Burt is the RISING star in our industry to watch out for.”

ED MYLETT

Peak Performance Expert

“Even those performing at such elite levels will benefit tremendously from the knowledge provided by Coach Burt.”

ROB LUNA

Wealth Expert

Don't miss your chance to lock in this limited deal

the perfect concept

self-guided course

Gain immediate access to Coach Micheal Burt's 7 Module Course immediately.

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